According to SportingNews.com the 2012 NASCAR season saw the worst TV ratings the series has seen in 5 years. Though, is it really that surprising? Give or take a few select races, there really wasn’t much to talk about until the final few races of the campaign.
The season got off to a interesting and uncontrollable start. The Daytona 500 was postponed for the first time in the race’s history and to make more drama, Juan Pablo Montoya hit a jet dryer and the race was red flagged for hours. It could have possibly been the first NASCAR race to start one day and finish another without a complete cancelation. There were really only a few other races that were really “memorable”. Of course the Watkins Glen finish was certainly one of the best finishes of the season. Tony Stewart going airborne at Talladega will not be forgotten. Jeff vs Clint…does not need an explanation. Maybe 3 or 4 other races are worth talking about but that’s pretty pathetic if you ask me. That’s 7 out of 36 races. 19% is just sad. And of course what do NASCAR executives do? Blame somebody else…
NASCAR’s vice president of broadcasting Steve Herbst said, “It’s an Olympic year, and there was other competitive programming we were up against.”
What a load of absolute garbage in my opinion. NASCAR has so many internal problems and it is what is causing the loss of viewers. That’s a whole different story but mainly NASCAR needs to get straight with their rules and give teams more room to mess with the cars. Maybe this is just me but I feel like NASCAR is being incredibly stupid for doing all of this computerized data with the cars. Too me that’s just not real racing.
Another reason why I believe the ratings are down is because of the announcers. FOX is the only network to have good announcers that won’t make your skin crawl. Still no one compares to the old NASCAR on CBS announcers Ken Squier, Ned Jarrett, David Hobbs and Buddy Baker. If you go to YouTube and type 1988 Daytona 500 Starting Lineup, Ken Squier makes the race seem like a life or death, take no prisoners race which is what is should be. If it were up to me, I would have the SPEED crew doing the race.
The ratings are going in the can because Brian France and the NASCAR executives have the combined IQ of a raisin and they don’t understand what the real NASCAR fan is.