America’s favorite family and Texas Motor Speedway have teamed up to bring fans the “Duck Commander 500″ in April.
With more than 150,000 fans filling the speedway in early April, the Duck Dynasty crew thought it was the perfect opportunity and a perfect sponsorship, signing a multi-year deal with the track.
“We’re excited about the partnership for the Duck Commander 500, being aligned with NASCAR, and to have our brand associated with an event of this magnitude,” shared Duck Commander CEO Willie Robertson. “We are all big fans of NASCAR and have been all our lives. It’s especially exciting to see our brand join to make it an awesome experience for the fan base and we can’t think of a better place than our neighbor at the Texas Motor Speedway.”
Texas Motor Speedway President Eddie Gossage feels the same way.
“This is perhaps the most unique sponsorship in professional sports because not only does this come with special branding, it comes with celebrity spokespeople that are followed by tens of millions of people every week,” Gossage said in a track release. “Fans will see members of the Robertson Family and cast of “Duck Dynasty” and all the rest during Duck Commander 500 week here at Texas Motor Speedway and we have produced some awesome merchandise that both race fans and Duck Commander fans will love. This marriage is perfection.”
The “Duck Commander” brand was founded in 1972 and has since grown to include the famous TV show on A&E.
Along with track merchandise, Uncle Si’s Tea will also be sold at the track. Members of the famous family will be making appearances throughout race weekend and the “Duck Commander” brand will be present around the track for fans and guests to see.
Tickets for the first “Duck Commander 500″ go on sale February 14 so grab those tickets for the perfect Valentine’s Day present!