NASCAR: Clint Bowyer talks importance of farmers, Atlanta paint scheme

Busch Beer is set to run a special promotion with Farm Rescue in this Sunday’s NASCAR Cup Series race at Atlanta Motor Speedway, and we spoke to Clint Bowyer about what that means for him.

This Sunday’s NASCAR Cup Series race at Atlanta Motor Speedway, the Folds of Honor QuikTrip 500, is set to feature two Stewart-Haas Racing Fords with dual, corn-themed paint schemes.

Kevin Harvick (#4 Ford) and Clint Bowyer (#14 Ford) are set to run these schemes as a result of Busch Beer’s partnership with Farm Rescue, a one-of-a-kind non-profit organization that provides critical material aid to family farms, to expand into Kansas, its seventh state of operation and the first new state to be added since 2017.

Here is a quick look of these two cars, which are set to run 325 laps around the four-turn, 1.54-mile (2.478-kilomter) oval in Hampton, Georgia this Sunday to promote what is Busch’s biggest milestone in support of farmers to date.

Busch is also set to give away some awesome corn-related prize packages to fans who tweet using the hashtag #ForTheFarmers during this race. Fans across the United States can also support Farm Rescue directly by purchasing limited-edition Busch Light corn packs. $1 of every purchase will be donated back to the initiative.

We spoke with one of the two drivers who is set to represent this initiative this weekend and asked him about what that means. That driver, Clint Bowyer, happens to be from the state of Kansas.

“Growing up in Kansas in the heartland in the farming community, you just want to be a part of something like that,” said Bowyer. “The initiative of being able to help farmers in need, aiding farmers, they’re the backbone of our country.”

The need for farmers throughout the country has been highlighted especially by the coronavirus pandemic.

“Without them, and their resources that they provide and put food on our tables for all of us, we don’t have much! That’s the one thing we can’t live without: food on the old table,” he continued. “So I love the initiative, I love the brand…I mean who doesn’t love a good beer? And then just being able to do a good thing with such a good product, you just can’t ask for a better situation. To be able to have that on the hood of a race car and know that the fanbase will love it, know the impact that that will make with our NASCAR fanbase, it’s awesome all the way around.”

With all things considered, these paint schemes to raise awareness for farmers and Farm Rescue wouldn’t have been possible at this particular event without things playing out the way they have. NASCAR had been slated to run a Cup Series race at Atlanta Motor Speedway on Sunday, March 15 before the season was brought to an unexpected 10-week stoppage.

The mission’s expansion into Kansas will allow thousands of family farms in the state experiencing a major illness, injury or natural disaster to tap into its network. As for this weekend in particular, Bowyer has high hopes for the promotion.

“The biggest thing is $1 from every case sold is going to the initiative, and I think that’s going to be a great thing.”