Formula 1: Top 5 moments of the Rich Energy-Haas debacle

LONDON, ENGLAND - FEBRUARY 07: (L-R) Rich Energy CEO William Storey, drivers Romain Grosjean and Kevin Magnussen and Rich Energy Haas F1 Team Principal Guenther Steiner pose alongside the car during the Rich Energy Haas F1 Team livery unveiling at The Royal Automobile Club on February 07, 2019 in London, England. (Photo by Bryn Lennon/Getty Images)
LONDON, ENGLAND - FEBRUARY 07: (L-R) Rich Energy CEO William Storey, drivers Romain Grosjean and Kevin Magnussen and Rich Energy Haas F1 Team Principal Guenther Steiner pose alongside the car during the Rich Energy Haas F1 Team livery unveiling at The Royal Automobile Club on February 07, 2019 in London, England. (Photo by Bryn Lennon/Getty Images) /
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NORTHAMPTON, ENGLAND – JULY 14: Romain Grosjean of France driving the (8) Haas F1 Team VF-19 Ferrari (Photo by Bryn Lennon/Getty Images)
NORTHAMPTON, ENGLAND – JULY 14: Romain Grosjean of France driving the (8) Haas F1 Team VF-19 Ferrari (Photo by Bryn Lennon/Getty Images) /

3. Milkfloat picture

When Romain Grosjean and Kevin Magnussen collided on the opening lap of the British Grand Prix, resulting in tire punctures for both of their cars that ultimately led to them being forced to retire and officially finishing in 19th and 20th place, respectively, for their first double retirement since the 2018 season opener, Rich Energy were quick to harass them for it.

On Rich Energy’s Twitter account, William Storey photoshopped himself into a Rich Energy/Haas-branded milkfloat. He is wearing a green safety vest and holding a Rich Energy energy drink while he drives the machine.

What is the context of this?

At one point during this debacle, Storey reportedly “confirmed” that Rich Energy had terminated their title sponsorship agreement with Haas, and he did so by referring to the team as a “milkfloat” at the back of the grid, again calling them out for their poor performance.

So here’s a Rich Energy Haas milkfloat, which, ironically, had it been in action during Sunday’s 52-lap race at the 18-turn, 3.661-mile (5.892-kilometer) Silverstone Circuit road course in Silverstone in part Northamptonshire and part Buckinghamshire in England, United Kingdom, would have made it farther than the two Haas cars did, perhaps even combined.

But seriously, just consider the level of pettiness that went into this tweet and understand that this is Formula 1 we’re talking about here.

This is the pinnacle of motorsport.

I can’t even.