NASCAR: Kyle Larson loses Credit One Bank sponsorship
By Asher Fair
CreditOne Bank will no longer sponsor a NASCAR Cup Series car that is driven by Kyle Larson, although they have not terminated their deal with Chip Ganassi Racing.
The hits just keep coming for Chip Ganassi Racing’s Kyle Larson, who used the N-word on Sunday night in a virtual NASCAR race on iRacing at Autodromo Nazionale Monza while the race was being streamed live on Twitch for the world to see .
Larson, who had already been suspended by Chip Ganassi Racing without pay, was then suspended indefinitely by NASCAR with reinstatement possible only if he completes sensitivity training.
He was then suspended indefinitely by iRacing, and now he has lost one of his primary sponsors.
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Credit One Bank have announced that they will no longer sponsor a car that Larson drives, the latest hit against the 27-year-old Elk Grove, California native brought about by his action on Sunday evening.
The Las Vegas, Nevada-based bank did not, however, terminate their partnership with Chip Ganassi Racing.
Larson has driven the #42 Chevrolet for Chip Ganassi Racing’s organization since the 2014 season when he entered the Cup Series as a full-time driver.
Sports Business Journal’s Adam Stern confirmed this news.
.@CreditOneBank will no longer sponsor a car with Kyle Larson driving, but it has not terminated its overall sponsorship with Chip Ganassi Racing, sources clarified to SBJ. pic.twitter.com/AZdvGhXlJj
— Adam Stern (@A_S12) April 13, 2020
Kyle Larson’s loss of Credit One Bank as a sponsor comes as he has also lost primary sponsor McDonald’s. The Chicago, Illinois-based fast food company also maintained their relationship with Chip Ganassi Racing despite cutting ties with the driver of the #42 Chevrolet.
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Credit One Bank had served as Kyle Larson’s primary sponsor in two of the first four races on the 2020 NASCAR Cup Series schedule before the season was suspended. The #42 Chevrolet carried Credit One Bank sponsorship in the season-opening Daytona 500 at Daytona International Speedway and the season’s second race at Las Vegas Motor Speedway. It carried McDonald’s sponsorship in the other two races at Auto Club Speedway and Phoenix Raceway.